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IABC News
10-Mar-2010
CAFE2GO PODCAST: RESULTS OF RECENT MEMBERSHIP SURVEY
CAFE2GO PODCAST: RESULTS OF RECENT MEMBERSHIP SURVEY
In a recent IABC Cafe2Go podcast IABC President Julie Freeman, ABC, APR, and Chair Mark Schumann, ABC discuss the results of IABC’s recent membership survey and what this means for the association.
08-Mar-2010
THE BALANCING ACT: FINDING THE RIGHT MIX OF TRADITIONAL AND SOCIAL MEDIA
THE BALANCING ACT: FINDING THE RIGHT MIX OF TRADITIONAL AND SOCIAL MEDIA
Determining the ideal media mix for your campaign is becoming increasingly difficult. IABC's new web seminar on 14 April will show you how to determine where your campaign will be most successful in the media mix, offer insight into current trends in social media, explore ways to save time by reaching out across media platforms and present real-world case studies and examples of campaigns that target the right mix.
04-Mar-2010
INVITING APPLICATIONS FOR THE 2010–2011 ACCREDITATION COUNCIL
INVITING APPLICATIONS FOR THE 2010–2011 ACCREDITATION COUNCIL
IABC is inviting accredited business communicators (ABCs) to apply to join the 2010–2011 IABC accreditation council. Eight council positions are open spanning many areas of specialty, from oversight of portfolio and exam reviews to marketing, business development and global outreach. Applications are due 19 March.
02-Mar-2010
A COMPELLING CHAT ABOUT SOCIAL MEDIA
A COMPELLING CHAT ABOUT SOCIAL MEDIA
D. Mark Schumann, ABC, says there is no returning to a communication world of control and package. Today, and tomorrow, the users we seek to engage are in charge. Read Mark's blog post on a recent discussion in Amsterdam about the impact of social media on the communication profession.
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